Development of CAAS Careers Website
(in collaboration with Content Craft)

Business Needs

The CAAS corporate website, including its Careers section, is very straitlaced and unattractive. This has been standing in the way of the company’s efforts in attracting new talent to join the company. Another issue that the website is facing is its backend interface, which is not update-friendly. The CAAS needs to create a microsite for its Careers section that is not only visually appealing, but easy to maintain and update as well.

Solution

The aim of the Careers microsite is to retain the corporate identity of CAAS and yet introduce a softer look to it. Most importantly, the microsite must appeal to potential applicants and encourage them to join the CAAS family. Since the site is about careers, it may tend to change regularly, depending on the positions available. This means that the site needs to be easily updated.

The perfect resolution is to build a fully customized Content Management System where the client can add/remove/edit job category, and position its content easily with the CMS. To make things even easier, the flash navigation menu at the top of the page can be driven by the CMS as well. The client can also easily add, remove or edit any categories in the menu with the CMS admin.

 

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